Author Website Content: Blog Posts 6-10

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This month-long series of blog posts will explain author websites and offer tips and writing strategies for an effective author website. It alternates between a day of technical information and a day of writing content. By the end of the month, you should have a basic author website up and functioning. The Table of Contents lists the topics, but individual posts will not go live until the date listed. The Author Website Resource Page offers links to tools, services, software and more.

Write 5 More Blog Posts

WWW under construction building website

Before your website goes live, I recommend that you have at least 10-15 posts written. So, on this writing day, I’ll suggest that you write five more posts and schedule them. Believe me, getting posts scheduled ahead will make the process easier. Blog posts can be 240-2000 words, however long it needs to be.

For the first 5 posts we concentrated on giving readers what they want from the Codex group. Here are other ideas.

  1. Interview. A classic post is to interview another author about a forthcoming book, an award, a surprising thing in their career, or a forthcoming book. An easy way to do this is to send 5 questions for the person to answer. Did you get that? You only have to write 5 questions! Your friend writes the post for you. In return, they get to borrow your audience for a day. Make sure the post will be something that your audience will be interested in.
  2. Review. Likewise, a review of a friend’s book si ALWAYS welcome. Support your friends and their carrers by doing an honest review. Update your audience on your literary tastes by talking about what you’re reading now.
  3. Event report. Are you traveling, attending a conference, speaking at a school, or teaching a class? Give a report, complete with photos of the event. Your readers would like to know what was the most fascinating thing to YOU. Filter everything through your point of view. Doing a booksigning? Add photos to your blog post.
  4. Post a video. Is there a uTube video that speaks to something you are talking about on your blog? It’s easy to embed a YouTuve video in a post or page.

Today, write five more blog posts and schedule them. Try to make one of them a pillar post.

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