Pubicity Romp with Katie Davis


Katie Davis

Do you get twitchy at the thought of Twitter? Do mailing lists make you want to write an angry letter to the editor? Do QR codes sound like French to you?

Let Katie Davis sort out all the ins and outs of publicity for you. In her new book, How to Promote Your Children’s Book, Katie covers everything possible in a whirlwind tour of the current landscape of publicity. It’s not an in-depth tutorial, but a rapid fire survey which helps you understand the possibilities of each publicity effort, so that you can prioritize where you want to put your efforts.

Here’s a look at the Table of Contents

  • Plotting Your Strategy
  • Are you Out of Print?
  • Where are You?
  • Join Up!
  • I’m a Twitter Twit!
  • Give More Than You Get
  • Being Selfishly Unselfish
  • Your Website and What’s Wrong With It
  • Working with a Designer
  • The Secret Sauce
  • A Fake Angry Letter about Facebook
  • Ways to Build SEO
  • Mailing Lists
  • Blogging
  • Newsletters
  • Book Festivals
  • School Visits
  • Book Store Appearances
  • Skype Visits
  • Love Your Library
  • Printed Giveaways
  • Book Trailers
  • Shine the Power of YouTube
  • Contests
  • Launch Parties: Real v. Virtual
  • Unexpected Ways to Promote
  • QR Codes and How to Use Them
  • Media
  • Do’s and Don’ts
  • The End. . . of the Book
  • Questions and/or Feedback
  • Resources
  • Independent Book Stores
  • Book Bloggers

What has Katie left out? Nothing!
BTW, the Book Trailer chapter mentions my ebook, The Book Trailer Manual.
So, go and read and prioritize your publicity efforts for your next book!


Here’s the thing. Katie has offered to giveaway a copy of this new resource for publicity. Leave a comment below with the URL of your favorite book trailer. I’ll look them over, pick MY favorite book trailer of what you offer and decide who gets the giveaway. Deadline to post is midnight on Monday, February 20.

Other Stops on the Blog Tour Schedule


  • Jess Keating
    February 17, 2012

    Great giveaway! I think my favorite trailer is for The Girl Who Circumnavigated Fairyland – just a great mix of music and quirkiness that really embodies the story!

  • Caroline Starr Rose
    February 17, 2012

    I would love to win a copy of this! I’m a bit partial, but my favorite trailer is for my own book, May B. I prefer trailers short and sweet (30 seconds is great), and I’m really pleased with what my designer did for me.

  • Darcy Pattison
    February 17, 2012

    Thanks for the comment! I’ll take a look!

  • Sandy Brehl
    February 17, 2012

    In all honesty (not just kissing up here) Katie’s “Little Chicken” trailer is my favorite: I’d seen many trailers before that but didn’t make it a point to search them out. Katie’s made me realize they are (or can be) gems brilliance in their own right.
    Second in line might be the trailer for “Press Here” by Tulet`.
    Hope I win KD’s great book. Thanks for the giveaway.

  • Katie Davis
    February 17, 2012

    Thanks for hosting me today, Darcy! And thank you, Sandy, for the lovely thoughts on my trailer! I’m working on a new one (Darcy has gotten a WIP peek) and it’s all thanks to her because of what she told me on my podcast here:

  • Brenda Weeks
    February 19, 2012

    A fun giveaway for a book that looks informative and helpful.

    I like the book trailer for “Just Be You” by Ann Louise Ramsey. The tune is catchy, the illustrations are great, and the words used in the trailer give you a glimpse into the important message that is shared in the book.

    Thanks for offering the giveaway!


  • Penny Klostermann
    February 22, 2012

    Go Katie…Just popping in to encourage you as you continue on your blog tour. I already have the book. Thanks!