Getting Your Book Noticed
Should You Social Media? Yes! No!
As authors, we want to know if all this effort on FaceBook and Fan Pages and Tweets and all the other social media helps or not! Here’s a sideways answer.
In a December 2010 survey of major retailers sites, 10,000 shoppers surveyed reported being influenced by these factors:
- Promotional emails – 19%
- Web Search – 8%
- Social Media – 5%
Going Mobile? Is your website ready for smart phones?
- 14% of the shoppers accessed sites through their phones
- 11% bought something through their phones.
Does this trickle down to authors with a single book to sell? Maybe, maybe not. Individuals who are dedicated and diligent in promoting online may see vastly different results. An individual title may buck the trend.
If you’re interested in using social media, here are some recent resources:
- Facebook Marketing in Six Steps: How to successfully manage your fan page
- Value Prop: Is there true value in your marketing proposition?
Have YOU had success with social media promotions for your book?
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