Do you pay attention to your audience when you write, or do you write for yourself, an audience of one?

PW’s Shelf Talker Josie Leavitt has an interesting posting on when toddlers pick out their own books. Even as toddlers, boys and girls choose books differently. Both are passionate about the books they love and both love bright colors. But boys tend toward the blue, while girls go for pink and purple.

Mouse was mad
duck rabbit

Mouse was Mad by Linda Urban and Duck! Rabbit! by Amy Krause Rosenthall are reported to be popular with both girls and boys. They are still bright and bold, but Mouse is mostly yellow and Duck is black on white.

Leavitt’s column discusses color, something out of the scope of most writers; yet, her basic ideas applies to all of us: we should consider our audience when we write. We should think of their developmental age, reading level, interests, culture, etc.

Do you consider your audience as you write your toddler booK?
As you write and revise your preschooler’s picture book?
As you write and revise your children’s picture book aimed at school-age kids?
As you write and revise your middle grade novel for those tweens?
As you write and revise your YA novel?
As you write and revise that article for your local newspaper?
As you write (and revise) your grocery list?
As you write the letter to your child’s teacher?
As you write your blog postings?

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