Do You Write for the Market? Or Yourself? Or Both?
Do you write for the market? Or do you just write novels, picture books and articles for yourself? You’ll hear the advice both ways: Write what you want to write so you can write the truest book you can write. Write with the market in mind. It depends on your writing goals. If your writing […]
1.6 Million Reasons Why Your Books Should Be in the iBook Store
Have your books been updated and made for sale as ebooks? Are you on the Kindle store, the Nook store, or the Kobo store? Great. But if you’re not on the iBook store, you’re missing sales. Here’s why. A recent 2014 survey by Education Market Research asked schools about what tablets they currently own. Apple’s […]
Synopsis: A Google Example
A couple years ago, Google produced a promotional video, Parisian Love, which advertised its search capabilities in a very simple way. There are merely twelve phrases entered into a Google Search box. And yet–it tells a story and tugs at the heart strings. It evokes emotion. How good is this copy? The video has received […]