Category Archives: book marketing

27 Apr

Top 20 Middle Grade Agents: 129 Sales in the Last 12 Months

What agents are selling middle grade novels? does a great job of monitoring the business of selling manuscripts to publishers. If you’re looking for an agent, you’ll want to spend a lot of time there doing research on agents to find the perfect match for you and your stories. Here’s just one way to look at the agents for middle grade novels. This list includes information on the agent, links to his/her agency and the number of middle grade deals made in the last twelve months. Please note that the agent/agency may have made many other deals in addition to these; these are limited to those self-reported by the agent/agency in the category of middle grade. For more information, go to (you must pay to join to see full information).

This is the second of three articles on current agents for children’s books. See also Picture Book Agents and YA Agents lists (link is live on 4/29).


I did this roundup of middle grade agents in 2013 and you may want to compare the list from then. At that time, I only listed the top 10 agents, who represented 60 sales. This time, the top 10 middle grade agents report 80 sales. There may be two reasons for this. First, Publisher’s Marketplace relies on agents to self-report. This means that the agents are, for the first time, in a sort of competition for rankings. Reporting more sales means they are ranked higher, which gives prestige and possibly brings in more prospective clients. Second, it could mean that sales are up for middle grade novels. We hope the latter is the case, but suspect the first reason has much to do with the increased number of sales.

  1. Sarah Davies (Greenhouse Literary Agency), 15 deals. Website
  2. Jennifer Laughran (Andrea Brown Literary Agency), 14 deals. Website
  3. Ammi-Joan Paquette (Erin Murphy Literary Agency), 10 deals. Website
  4. Erin Murphy (Erin Murphy Literary Agency), 9 deals. Website
  5. Steven Chudney (The Chudney Agency), 9 deals. Website
  6. Holly McGhee (Pippin Properties), 8 deals. Website
  7. Tina Wexler (ICM), 6 deals. Website
  8. Stephen Barbara (Inkwell Management), 6 deals. Website
  9. Kelly Sonnack (Andrea Brown Literary Agency), 6 deals. Website
  10. Rosemary Stimola (Stimola Literary Studio), 5 deals. Website
  11. Daniel Lazar (Writers House), 5 deals. Website
  12. Sara Crowe (Harvey Klinger), 5 deals. Website
  13. Tracey Adams (Adams Literary), 5 deals. Website
  14. Rebecca Sherman (Writers House), 5 deals. Website
  15. Josh Adams (Adams Literary), 5 deals. Website
  16. Jennifer Rofe (Andrea Brown Literary Agency), 5 deals. Website
  17. Brianne Johnson (Writers House), 5 deals. Website
  18. Caryn Wiseman (Andrea Brown Literary Agency), 4 deals. Website
  19. Laura Dail (Laura Dail Literary Agency), 4 deals. Website
  20. Jill Corcoran (Jill Corcoran Literary Agency), 4 deals. Website
22 Apr

Top 20 Picture Book Agents: 234 Sales in the Last 12 Months

What agents are selling picture books? does a great job of monitoring the business of selling manuscripts to publishers. If you’re looking for an agent, you’ll want to spend a lot of time there doing research on agents to find the perfect match for you and your stories. Here’s just one way to look at the agents for picture books. This list includes information on the agent, links to his/her agency and the number of picture book deals made in the last twelve months. Please note that the agent/agency may have made many other deals in addition to these; these are limited to those self-reported by the agent/agency in the category of picture books. For more information, go to (you must pay to join to see full information).

This is the first of three articles on current agents for children’s books. See also Middle Grade Agents and YA Agents lists (Links will be live next week).


Interesting, when I did this in 2013, the top 20 picture book agents had reported 171 sales. This time, the top 20 agents are reporting 234 sales. This could be due to a couple reasons: first, Publisher’s Marketplace relies on agents to self-report. This means that the agents are, for the first time, in a sort of competition for rankings. Reporting more sales means they are ranked higher, which gives prestige and possibly brings in more prospective clients. Second, it could mean that sales are up for picture books. We hope the latter is the case, but suspect the first reason has much to do with the increased number of sales.

  1. Kirsten Hall (Catbird Productions), 23 deals. Website.
  2. Kelly Sonnack (Andrea Brown Literary Agency), 18 deals. Website
  3. Holly McGhee (Pippin Properties), 16 deals. Website
  4. Ammi-Joan Paquette (Erin Murphy Literary Agency), 16 deals. Website
  5. Erin Murphy (Erin Murphy Literary Agency), 15 deals. Website
  6. Karen Grencik (Red Fox Literary), 14 deals. Website
  7. Teresa Kietlinski (Prospect Agency), 13 deals. Website
  8. Abigail Samoun (Red Fox Literary), 12 deals. Website
  9. Alexandra Penfold (Upstart Crow Literary), 12 deals. Website
  10. Emily van Beek (Folio Literary Management), 11 deals. Website
  11. Rebecca Sherman (Writers House), 11 deals. Website
  12. Rubin Pfeffer (Rubin Pfeffer Content), 10 deals. Website
  13. Lori Kilkelly (Rodeen Literary Management), 9 deals. Website
  14. Kathleen Rushall (Marsal Lyon Literary Agency), 9 deals. Website
  15. Rosemary Stimola (Stimola Literary Studio), 8 deals. Website
  16. Stefanie Von Borstel (Full Circle Literary), 8 deals. Website
  17. Anna Olswanger (Olswanger Literary), 8 deals. Website
  18. Steven Malk (Writers House), 7 deals. Website
  19. Paul Rodeen (Rodeen Literary Management), 7 deals. Website
  20. Caryn Wiseman (Andrea Brown Literary Agency), 7 deals. Website
25 Dec

FOLLOW Darcy Pattison on Amazon

Did you know that now has FOLLOW buttons for authors?

Amazon now allows customers to FOLLOW authors.

Amazon now allows customers to FOLLOW authors.

Indie authors have been lobbying for a SUBSCRIBE button on Amazon, which would allow a customer to essentially authorize a purchase of any new book from a particular author. That’s probably going too far for Amazon!

It works well for services like, which allow people to authorize a certain payment, say $1.00, every time a musician uploads a new video. This type of patronage is an interesting new business model that is as old as the arts, but is new in being codified online. Authors are using it to fund podcasts, short stories and other writing. It’s only limited by the author’s imagination and the fan’s ability/desire to help the author achieve certain goals which remaining financially stable.

Amazon’s FOLLOW button won’t go as far as a SUBSCRIBE, but it certainly gives authors incentive to develop their fans and audience on Amazon. Right now, I might boast about 1355 Pinterest followers, 469 Facebook Fan Page followers, 1205 Twitter followers, and a readership on this blog of over 350,000+. But none of those are directly tied to selling your book. 1000 Amazon Author followers, though, would mean that 1000 people are emailed whenever you have a new book come out. Amazon has done a great job of giving authors access to their book listings through AuthorCentral. Allowing fans to Follow an author on Amazon is a new and very interesting twist. So far, I haven’t seen any counts, so I don’t know if the number of your Followers will be shown publicly. Have you see that yet?

Will Amazon’s FOLLOW button replace an author’s mailing list?

It shouldn’t replace your efforts to build your mailing list. The main difference is the question of who owns the list. Using the Amazon FOLLOW button, Amazon will own the list of names and will use it according to their policies–and whims. If you build a mailing list–people who give you permission to contact them–then YOU own the list and can use it according to your policies–and whims.

So, I have to ask! Please FOLLOW Darcy Pattison on Amazon.

And I have to ask: Please sign up for my newsletter, which emails new posts as they are posted. You’ll also receive occasional other messages about new books, events, etc.

Get FICTION NOTES updates by email and receive a free eBook: AFTER THE FIRST DRAFT

Quick tips on revising your story.

17 Dec

When are 420 One-Star Book Reviews NOT a Bad Thing?

As I’ve watched the growth of children’s independent publishing this year, it’s clear that there’s a major problem: an inflated number of reviews.

In the independent world, a review on Amazon, GoodReads, LibraryThing, etc. is gold. Many of the publicity possibilities open to self-published folks depend on gaining a certain number of reviews on your book.

The biggest and most influential promotion service,, is a subscription service that sends email to millions of readers about eBook specials. After its launch in 2012, it grew rapidly, found big investors last year and now commands a huge audience. Originally supported by independent authors and publishers, it currently reserves 25-50% of its ads for traditional publishers. In the independent world, it’s considered crucial to your book’s success to “get a Bookbub.” During the days your book is listed at FREE or reduced rates of $0.99 or $1.99, the book may download thousands of copies.

One local friend said his first Bookbub, he had 12,000 downloads of his free title. He’s typical of many indie authors because he has a series of books. Of the 12,000 who downloaded Book 1 for free, a couple thousand bought Book 2, 3 and 4. The sales of the other books in the series paid for the BookBub ad, and left him capital to do another book in the series.

A year ago, you wouldn’t be considered for a Bookbub with fewer than 25 reviews on your title. These day, I’ve heard more like 75-100 reviews are needed. When you apply for a BookBub ad, you’re told that they accept less than 20% of the applications.

What’s an author to do? Reviews on Amazon are GOLD! Reviews on Amazon might get you a BookBub Ad–which might get you thousands and thousands of downloads. Which might mean you have a chance of selling other books.

Yes, reviews on Amazon are GOLD! When an author asks you to review a book on Amazon, it’s crucial.

Social Proof. Reviews on online stores is considered proof that others like a certain product, or social proof. Even negative reviews are good because they are proof that the product hasn’t received reviews from only friends and family.

Comparison of Reviews of Two Books

I am going to compare the reviews of two books in a neutral manner. That is, I’ll set aside my personal evaluations of the quality of the titles. One is a hugely popular, free, independent title, while the other is the winner of the 2014 National Book Award for Young People Literature. From that alone, you might suspect that one is better than the other, and on that, I’ll make no statement because it’s not the point here. You may also suspect that the NBA Award winner would have far and away more reviews. Wrong.


This may not be the fairest comparison: picture books and novels may not receive the same amount of reviews. It’s just that these two books came to my attention at about the same time and I was struck by the difference in the number and quality of the reviews for each book.

Comparison of books: picture book v. novel; self-published v. traditionally published; ebook only v. available in many formats.

Comparison of the Amazon Reviews

As of today, Lily Lemon Blossom’s Welcome, by Barbara Miller has 3569 reviews with an average rating of 4.0 out of 5.0 stars.
5 Stars: 1932
4 Stars: 627
3 Stars: 389
2 Stars: 201
1 Stars: 420

As of today, Brown Girl Dreaming, by Jacqueline Woodson has 50 reviews with an average rating of 4. 8 out of 5.0.
5 Stars: 42
4 Stars: 7
3 Stars: 0
2 Stars: 0
1 Stars: 1

How is it that an eBook-only picture-book has 3569 reviews? It’s easy, if she’s done multiple Bookbub ads. With 12,000 people downloading a typical FREE eBook advertised in Bookbub, a clever author puts prominent links asking for reviews at the back of the ebook. The ASK is important because it tells people of the need for reviews. Again, it’s one of the popular techniques of today’s independent author, a method that successfully gets multiple reviews on books.

Or is it that easy? In the face of such overwhelming numbers, it’s easy to be suspicious that the reviews are inflated somehow. No one can provide evidence to prove or disprove it–yet the suspicions remain. It’s certainly possible for all those reviews to be bonafide, given the surprising power of a Bookbub. Are book reviews artificially inflated somehow just for the possibilities of promotions like BookBub? Or does BookBub allow for for the inflated number of reviews?

Does it mean that one or the other sells better or makes more money? There’s no way to know unless the authors were to speak out on their incomes. It’s easy to say that both are selling well and making money.

Is this just the difference in a “popular” book and a “literary” book? Possibly. Do popular books may get more discussion surrounding them than literary books? Or do authors of popular books just emphasize reviews more than authors of literary books?

When is 420 One-Star Reviews NOT a Bad Thing?

When it is countered by 1932 5-star reviews?

The thing about reviews is that people tend to artificially inflate their opinion of a book. Many people will say, “I don’t like to trash a book. I only want to give good reviews.” It may actually be a good thing that 420 people felt honest enough to give Lily Lemon Blossom a very bad review.

In the end, the 420 matter less than the total of 3569 overall reviews. The fact that so many chose to leave ANY kind of review helps sell the book and the rest of the books in its series. It’s a book that many people are talking about, so there must be something to it, right? People download the free introductory book to find out what the discussion is about.

Get Thee a Goodly Number of Reviews!

In the midst of all of this, I am an a hybrid author who would love to see 3569 reviews on my traditionally and independently published books. Don’t you want overwhelming reviews on YOUR book?

But it’s daunting. To get that many reviews, I need a Bookbub; to get a BookBub, I need 75-100 reviews minimum and then a lot of luck; the Bookbub might then be a springboard to even more views and possibly a best-seller! But it’s a Catch-22. How do you get the 100 reviews in the first place, so that you can get the Bookbub to get lots of reviews and sales?

Online reviews as social proof may have been a good idea five years ago, but today, I wonder about their usefulness. But the other conclusion you must draw is that has become a player in the book world in a huge way: if a BookBub ad has the power to make or break the career of an Indie author, it’s an interesting world indeed. Will it soon make or break the career of ANY writer? Already, indie authors who built up BookBub are muscled out by slots reserved for the better-paying traditional publishers; will it ever become limited to ONLY traditional published books?

The case of the inflated number of book reviews says much about the current state of the industry.

09 Dec

Scholastic Report: Write Funny, Imaginative Stories

It’s often hard to predict what books kids, from first grade through Young Adult novels, will like to read. Scholastic will release in January a research report that clearly expresses a kid’s point-of-view. They’ve released this infographic to advertise the report.

Click image to see full size.

Click image to see full size.

This research has lots of implications for those writing children’s books.

Write funny. Kids develop a sense of humor slowly and in stages. Here are 3 ways to write funny, 5 ways to add more humor, and tips on running gags.

Use imagination. Kids like to be transported to a different time and place. When you create stories, think about interesting settings, historical time periods, or made-up worlds. Create these in enough detail that the kids will understand the actions, but leave room for their imaginations.

How else will this research affect your writing and the focus of your next story?

19 Nov

What is Really Necessary to Do Online? Authors You Have Surprising Freedom!

I’m doing a survey of your burning questions for 2015 about writing and publishing. I’ll be answering some of the questions over the next few months.

If you haven’t taken the survey yet, it’s a simple 3-question survey.
Answers are anonymous. Takes just a couple minutes. Please take the survey now!

Today’s online world for authors is confusing!
I’ve written about setting up an Author Website.
I’ve blogged consistently here for about seven years.
Please follow me on Pinterest.
Come and check out my Facebook Fan Page.
I have a Linked-In account.
Watch me on YouTube.

What do I think is the most important thing for you to do?


A writer is a person who writes.
A published writer is a person who consistently submits what they’ve written.

That’s it.
The rest of it? Sure, if you’re a mid-lister, and if you have time to spend, it can help your writing to sell better to be online. Sure, if you network with writers, editors, illustrators, marketing people, and others in the publishing industry, it’s easier to submit and find that right fit for your work.

However, that’s not your main job. Your job is to work on your writing. Period.

What do you LIKE to do?


After you’ve got the writing and submitting down, you can look around the online world to see if you want to join those who create content.

You could just participate by consuming content.

  • Repin or Comment on Pinterest
  • ReTweet or Like on Twitter
  • Like, Share, or Comment on Facebook
  • Do the comparable on the platform of your choice

But most prefer to find a home base where they create content that goes along with what they are getting published.

First, evaluate yourself. Do you like to write short, write long, take/edit photos, produce audio, or produce video? Those are the only options you have, regardless of the platform. Think about which form of communication you are good at, and can consistently produce.

I’d suggest you consider two things when looking for an online home base:

  • What Kind of Content Can you Consistently Produce? The most important thing on ANY platform is that you show up. Consistent posting of content is crucial. Without it, you won’t develop an audience!
  • Where Does Your Audience Hang Out? This is a very different question from, “Where do your friends hang out?”
    If you want your writing to connect with an audience, then you need to FIND your audience. Develop relationships, listen to questions, answer questions, become a part of the community. If they most do Slideshares, go there. If they prefer Instagram, go there. I have a young friend who introduced me to WeChat, an app that lets you keep track of friends and family. It’s her favorite app. Now, when I need to talk with her, I jump on WeChat, and almost instantly, we’re connected. This sure beats leaving her voice mails that never get answered! Go where your audience hangs out.

Your goal is to find that sweet spot between the ways you like to communicate and the ways in which your audience communicates. That’s the only logical way to operate online. Don’t let anyone tell you that you MUST do this or that online. Build your writing career by writing your own work, by submitting your own work for publication (or self-publishing it), and finally, by finding your audience.

27 Oct

Authors as Speakers: Inspiration from TED

Do you speak for organization as a way to advertise your books? Maybe you do school visits, or talk to a Kiwanis club, or even do Keynote Speeches for various organizations as a way to supplement your writing income.

If so, I’ve got a great book for you.

TED Talks

I am inspired by the TED Talks. TED, or Technology, Entertainment and Design, a nonprofit organization, invites people to give “the speech of their lives” in 18 minutes or less. Each speech should focus on one “idea worth sharing.”

The video archive includes some of the best public speaking you’ll ever see.
If you want to give better speeches, it makes sense to study the TED talks.

TedAnd that’s exactly what Jeremey Donovan has done in his book, HOW TO DELIVER A TED TALK: SECRETS OF THE WORLD’S MOST INSPIRING PRESENTATIONS. As you read this post on October 27, 2014, I’ll be at a Reading Recovery conference speaking about my work. The last time I went out, I bombed.

Now, I do a lot of speaking and it comes pretty easy for me. But last time, I really wasn’t prepared the way I should’ve been, and it showed. I vowed THAT would never happen again. In fact, that failure has spurred me to aspire to do better than ever before. Whatever level I was before, I’d like to up the game and improve.

Focus. When I taught freshman composition, the hardest thing was to get students to focus on something important enough, but manageable within the five pages of the assignment. Focus is difficult because we have so much we want to say. But not everything needs to go into THIS speech. TED talks ask you to find that one “idea worth spreading.”

It took me a long time to focus this speech! In some ways, the question is a philosophical one: what do you care about passionately? That’s what will connect with people.

Structure. Like any good writer or speechwriter, Donovan spends a lot of time on organization. There’s nothing particularly new or innovative in this section; however, his analysis of speech after speech is helpful, because you’ll see exactly how other TED talks were organized. He covers both inductive and deductive reasoning in detail.

Storytelling. The use of stories to enliven a speech is a time-tested technique. But Donovan explains the WHY and WHICH ONE. For me, the emphasis on a personal story was important. I am an ambivert, able to be extroverted when necessary, but in my everyday life, I’m an introvert. I don’t like sharing personal stories. And yet, for others to connect with you, it’s necessary. My new speech includes several new personal stories.

Powerpoint. Donovan says that about 60% of TED talks have no Powerpoint. Hurrah! It’s not my favorite method of giving information to a crowd. However–this time, I realized that I needed to do one. My normal approach would be to blow it off till the last minute–but that didn’t work last time and I was determined to do it right this time. I created a 55 slide pack.

Practice. Really? You want me to practice this 70 minute presentation? Yes. If I was doing a TED talk–with all the prestige of that organization, you can bet I would practice. I’m planning to do a run through a couple times this weekend. Realistically–one really good run-through is likely, but that’s better than the last time!

The benefits of taking the time to focus on the speech should be great. I know that I’ll relax more because I’m prepared. The connection with the audience should be much better than last time when I truly bombed. And who knows where it will go from there.

Slideshare From Jeremey Donovan

You should watch a 100 of these videos before you go out to do your next presentation! Here are some TED Talk Playlists to get you started.

As you read this, I’ll be about to speak. So send me the traditional on-stage blessing: Break a Leg!

13 Aug

1.6 Million Reasons Why Your Books Should Be in the iBook Store

Have your books been updated and made for sale as ebooks? Are you on the Kindle store, the Nook store, or the Kobo store? Great.
But if you’re not on the iBook store, you’re missing sales. Here’s why.

A recent 2014 survey by Education Market Research asked schools about what tablets they currently own. Apple’s iPad overwhelmingly wins the tablet wars with 79.7% of the market. Distant competitors include Microsoft Surface at 10.2% and Samsung Galaxy Note at 6.2%. Wow! iPads rule! In schools, at least, Kindles only have 1% of the market.

Further, respondents said there are 2.3 million tablets in U.S. schools. That means about 1.6 million iPads are floating around the school buildings. That’s a huge market that you can’t afford to ignore! Especially when the respondents were asked about future purchases. Again, iPad tops the market share with 65.7% planning to buy iPads.

See my books on the iBook store!
To see if your ebooks are on the iBookstore, use the iTunes Link Maker tool. Search for your name under the books category. In the comments below, report what you find!

Darcy Pattison's books on the iBookStore

Darcy Pattison’s books on the iBookStore

Find Darcy Pattison Books in the iBook Store

Other eBook Options

Just because a school owns a dozen iPads, though, it doesn’t mean the school library will order from the iBookstore. Schools buying patterns are way more complicated because of factors such funding sources, issues related to inventory and checking out books, etc. In a September, 2013 article for Digital Shift, “SLJ’s School Ebook Market Directory,” Matt Enis and Sarah Bayliss run down 22 options that school have for purchasing ebooks for their libraries. Many options are simply a publishing company offering their backlist. Other options include ebooks from multiple publishers. The King among these options is Follett eBooks:

“Sixty-seven percent of PreS–12 schools using ebooks purchase from Follett, according to a recent Library Journal survey. Special features from Follett include note-taking capabilities in all titles and highlighting options in most, along with a tool allowing teachers and students to write and share notes. Additional Follett tools aim to support close reading and Common Core State Standards goals and offer scaffolding structures for struggling readers. Printing, copying and pasting, and text-to-speech features depend on publishers’ DRM specifications.”

One of the main reasons schools go to these ebook distributors is their desire to be “device independent” or “device agnostic.” They understand the limitations of being tied to a certain ebook reader. When a company provides “device independent” books, it usually means the ebooks are browser dependent. Any device which has a browser–such as Kindle Fire or iPads–can read that type of ebook. The versatility and universality of the browser dependent ebooks makes them an attractive option for schools. They aren’t tied to costly upgrades of tablets that tend to break. Instead, ebooks are read on whatever device is working.

Are your books available on these services? You’ll have to look up each one. Follett’s titles can be checked in their website, which is only available to customers. That means you’ll have to find a friendly children’s librarian to look it up for you. Yes, all my books are available on Follett’s ebook platform!

Finally, some publishers are making their eBooks available for purchase on their own websites. My indie books are available in epub or Kindle formats at If you own the ebook rights to your books, you can sell them from your own website, too.

Book Reviews: A Difficult Ask

Of course, this means more work for authors as they work to get the oh-so-necessary-reviews. Already, we ask friends and family to review our books on Amazon/Kindle and maybe on GoodReads. KoboBooks used to pick up reviews from GoodReads, but since it’s been bought by Amazon, that’s not smart business; now, Kobo asks its customers to review on its site. And now, you should really ask for reviews on the iBookstore. Is it too much to expect from a friend?

09 Jul

Synopsis: A Google Example

A couple years ago, Google produced a promotional video, Parisian Love, which advertised its search capabilities in a very simple way. There are merely twelve phrases entered into a Google Search box. And yet–it tells a story and tugs at the heart strings. It evokes emotion. How good is this copy? The video has received over 7 million views!

The sound here is minimal, but effective. But it’s really the words that shine.

When I think about blurbs for books, this stands as a stellar example of what you can do with very tight text. If you could craft your synopsis–or blurb, flap copy, elevator pitch, tweet, or whatever promotional copy you’re working on–to get this strong an emotional tug, you’ll have a winner.

Here’s the Copy

Parisian Love

Study abroad Paris France
Cafes near the louve
Translate tu es tres mignon (You’re very cute)
Impress a French girl
Chocolate shops paris france
What are truffles
Who is truffaut
Long distance relationship advice
Jobs in paris
Churches in Paris
How to assemble a crib
Search on.

Watch the Video

If you can’t see this video, click here.

Try writing up some promotional copy for your story in just twelve phrases.
Does it evoke emotion?
Does it show a narrative arc?
Can you use this to craft a better marketing message?

02 Jun

Book Reviews on Your Author Website: A Surprisingly Simple Widget

[bha id=’GRRevPost’ size=’300×250′ variation=’03’ align=’alignright’]
Why do most online sites include reviews of products? It’s called social proof. If someone else likes a product, you’re more likely to be interested. For clothing, I like to see if the sizing is correct, or if I should buy up or down a size. For household appliances, I read to find out what washing machines are noisy or how they hold up to heavy loads. Book reviews act in the same way. Add a couple reviews to your book and sales climb. How much? That’s the million dollar question! We don’t know exactly how the two correlate, but we know that they do.

Adding reviews of your book to your website is simple. Earlier, I did a series on setting up your author website which covered the basics of setting up your site. This is an extra, but potentially important extra.

Goodreads Widget

Configure the GoodReads Review widget as you like, the copy/paste the code into your site. Click to see this full size.

Configure the GoodReads Review widget as you like, the copy/paste the code into your site.

Goodreads makes it simple to add a Review Widget to your site. Here’s how.

  • Log into your Goodreads author account.
  • From the Home Page, right sidebar, click on Visit Your Author Dashboard.
  • Make sure your account is updated and you have claimed all your books. If this is your first time to set up an Author Dashboard, be sure to read the Author Tutorial linked in the sidebar.
  • Click on Author Widgets in the sidebar.
  • Scroll down to the Reviews Widget and click on Configure & Add Widget.
  • Use the ISBN number to find the right review and configure as you want.
  • Copy the code provided and drop into your website where you wish.

When you paste code into a WordPress site, make sure you have selected a TEXT editing area, not the VISUAL editing. Note: For the code to work in WordPress, you must paste it into a TEXT editing area, not a VISUAL editing area. You’ll find this tab at the top right of the editing area.

Example of GoodReads Widget in Action

Saucy and Bubba. A Contemporary Hansel and Gretel Story.

Saucy and Bubba. A Contemporary Hansel and Gretel Story.

  • Below is what the GoodReads Review Widget looks like for my novel, Saucy and Bubba.
  • Or, see how it is used in a separate tab on the Mims House eBookstore for Wisdom, the Midway Albatross.

Kobo Reviews

On a related development, Kobo eBooks (Here’s a post I did about Kobo and why you should pay attention to it.) has recently announced that they will no longer use GoodReads reviews on their site. This makes sense because Amazon bought out GoodReads a couple years ago. Using reviews from a competitor is bad business. Instead, Kobo will be developing its own set of reviews on its site. For a short time, authors can take control of that and ask fans to add reviews on Kobo. So, here’s my request. If you have read and enjoyed one of my books, I’d appreciate a review on Kobo. If you just rate the books (give it some stars!) that helps, too.

To ask for reviews on your own Kobo books, just change the name at the end of the URL, using a plus sign between first/last names. You’ll see which of your books are offered on Kobo.

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